77bet Privacy Policy – We Take Care of Your Data

1 Introduction

Welcome to the 77bet Privacy Policy. This document forms part of our commitment to ensuring that every 77bet platform user fully understands how their personal information is handled responsibly and transparently.

77bet operates under the official website 77bet.cx and offers online casino services to users in Malaysia. As a responsible platform operator, we adhere to strict data protection principles in line with international best practices in the online services industry.

This Privacy Policy applies to all users of the 77bet platform, including website visitors, registered members, and users of our mobile app. We reserve the right to update this policy from time to time, and the latest version will always be available on this page.

2 Personal Data We Collect

To provide a secure, efficient service that meets your needs, 77bet collects several categories of personal information. We only collect data that is strictly necessary for platform operations.

We do not collect more data than necessary. If you do not provide mandatory information during registration, we may be unable to provide you with the full service.

3 How We Use Your Data

The personal data we collect is used solely for legitimate purposes necessary to operate the 77bet platform. The following are the primary purposes for which your data is used:

• Account Management: Creating and maintaining your account, verifying your identity, and enabling secure access to the platform.
• Transaction Processing: Processing deposits and withdrawals quickly and securely through a range of local Malaysia payment methods.
• KYC Verification: Complying with identity verification requirements to ensure the platform remains free from fraud and money laundering.
• Platform Security: Detecting and preventing fraudulent activity, unauthorized access, and other security threats that could compromise your account.
• Responsible Gaming: Monitoring gameplay patterns to identify potential gambling issues and provide the necessary support.
• Service Communications: Sending important notifications related to your account, transactions, promotions, and platform updates.
• Platform Improvements: Analyzing usage data in aggregate and anonymized form to improve overall performance and user experience.
• Legal Compliance: Fulfilling legal obligations and complying with instructions from authorized authorities when required.

4 Data Sharing & Disclosure

77bet takes a very careful approach when it comes to sharing users' personal data. In general, we will not share your personal data with third parties without your consent. However, there are limited situations where data sharing may occur:

• Trusted Service Providers: We share only the minimum necessary data with payment service providers, cloud service providers, and identity verification solution providers that help us operate the platform. All these providers are bound by strict confidentiality agreements and are only permitted to use your data for specified purposes.
• Legal Requirement: We may disclose your personal data to government authorities, law enforcement bodies, or courts when lawfully required by law or a valid court order.
• AML Compliance: Some transaction information may be shared with relevant regulatory authorities as part of our compliance with anti-money laundering (AML) and counter-terrorism financing (CTF) requirements.
• Rights Protection: In cases where there is a need to protect the rights, property, or safety of 77bet, our users, or the public, we may disclose the necessary information.

5 Security & Data Protection

The security of your personal data is our highest priority. 77bet continuously invests in cutting-edge security infrastructure to ensure your information is always protected from unauthorized access, breaches, or misuse.

The security measures we employ include:

• 256-bit SSL Encryption: All communication between your browser and the 77bet server is protected with industry-standard SSL encryption, ensuring that transmitted data cannot be intercepted by any third party.
• Two-Factor Authentication (2FA): We provide an additional layer of security through two-factor authentication to protect your account from unauthorized access even if your password is compromised.
• 24/7 Monitoring: Our security monitoring system operates around the clock to detect and respond to any suspicious activity in real time.
• Internal Access Control: Access to user data within the 77bet organisation is restricted to staff with a legitimate need only, with full audit records maintained.
• Secure Data Backup: Your data is regularly backed up to a secure, protected location to ensure service continuity.

6 Cookie Usage & Tracking Technologies

The 77bet platform uses cookies and similar tracking technologies to enhance the user experience, maintain session security, and help us understand how the platform is used. Below are the types of cookies we use:

• Essential Cookies: Required for core platform functions such as login verification and session management. These cookies cannot be disabled as they are essential to platform operation.
• Performance Cookies: Helping us understand how users interact with the platform, the most frequently visited pages, and response times. This data is used in aggregated form without identifying individuals.
• Functional Cookies: Saving user preferences such as language, display theme, and other settings to deliver a more personalized experience.
• Security Cookies: Helping us detect suspicious login attempts and protect your account from security threats.

You can manage cookie settings through your web browser. Please note that disabling certain cookies may affect platform functionality. For more information on managing cookies, please refer to your browser's help guide.

7 Your Rights as a User

As a 77bet platform user, you have certain rights regarding your personal data that we fully respect. You may submit a request relating to any of the following rights to our support team at any time:

To exercise any of these rights, please contact our support team via the in-platform live chat or by email at [email protected]. We will process your request within 30 business days.

8 Data Retention Period

77bet retains your personal data only for as long as it is needed for the purposes stated in this Privacy Policy or as required by applicable law. The following are general guidelines for our data retention periods:

• Active Account Data: Retained for as long as your account is active and for a reasonable period after account closure for support and audit purposes.
• Financial Transaction Records: Retained for a minimum of 7 years after the transaction date, in accordance with applicable financial and tax legal requirements.
• Security Logs: Retained for 12 months to assist with security incident and fraud investigations.
• KYC Data: Retained for as long as the account is active and for the period required by applicable anti-money laundering laws.
• Cookie Data: Session cookies expire when you close your browser; persistent cookies are stored for a set duration, typically no longer than 12 months.

Once the retention period expires, your data will be securely deleted or anonymized so that it can no longer be linked to you personally.

9 Child Protection

The 77bet platform is exclusively for users aged 18 years and above. We do not knowingly collect or process personal data from individuals under the age of 18.

If you believe that your child or a minor you know has registered an account on our platform, please contact our support team immediately at [email protected].

10 Privacy Policy Amendment

77bet reserves the right to update or amend this Privacy Policy at any time to reflect changes in our privacy practices, new legal requirements, or service improvements. The date of the most recent update will always be displayed at the top of this page.

For amendments considered material or significant, we will notify registered users via email or in-platform notification at least 14 days before the changes take effect. Your continued use of the platform after the effective date will be considered your acceptance of the revised policy.

11 Contact Us

If you have any questions, concerns, or complaints regarding this Privacy Policy or how we handle your personal data, please contact our Privacy Officer through the following channels:

• Live Chat 24/7: The fastest way – available directly on the 77bet web platform and mobile app.
• Privacy Email: [email protected] – please state the subject "Privacy Inquiry" to expedite processing.

We are committed to responding to every privacy-related inquiry within 5 business days. For requests involving user rights such as data access or deletion, the processing period is up to 30 business days.